Exploiting Chaos

Exploiting Chaos

150 Ways to Spark Innovation During Times of Change

Book - 2009
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Penguin Putnam
The hottest trend spotter in North America reveals powerful strategies for thriving in any economic climate.

Did you know that Hewlett?Packard, Disney, Hyatt, MTV, CNN, Microsoft, Burger King, and GE all started during periods of economic recession? Periods of uncertainty fuel tremendous opportunity, but the deck gets reshuffled and the rules of the game get changed. EXPLOITING CHAOS is the ultimate business survival guide for all those looking to change the world. Topics include: SPARKING A REVOLUTION, TREND: HUNTING, ADAPTIVE INNOVATION and INFECTIOUS MESSAGING.



Baker & Taylor
A business survival guide for today's economic challenges identifies leading companies formed as a result of recession period opportunities, in a guide that covers such topics as innovation, future trends, and internet marketing.

Baker
& Taylor

A business survival guide to profiting in the face of today's economic challenges identifies leading companies that were formed as a result of recession period opportunities, in a guide that covers such topics as innovation, future trends, and internet marketing. Original.

Publisher: New York : Gotham Books, 2009
ISBN: 9781592405077
159240507X
Branch Call Number: 658. 4063 GUT
Characteristics: 271 p. :,ill. (chiefly col.), ports. (some col.) ;,23 cm.

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